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Carrefour francophone

Carrefour francophone de Sudbury is a non-profit group that works mostly within the francophone community.

Fun, family, friendly: Three elements that are so important to the francophone community — family, friends and fun were the building blocks for the new Carrefour francophone de Sudbury identity. Working closely with their Communications Director, Christian Pelletier, we came up with a wonderful solution. Building from these three important elements, we created a friendly C-shaped symbol representing the crossroads where walks of life converge to celebrate being francophone.

More than anything, we enjoy taking a brand from start to finish, from initial conception to sub-branding, stationery, website and outdoor signage. In this case we are very proud of the result.

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